公關轉行銷 - 行銷

By Iris
at 2010-06-08T22:25
at 2010-06-08T22:25
Table of Contents
請問版上是否有成功從公關轉行銷的例子? 想請教前輩經驗~
(從公關代理商跳到企業端做公關,再轉型做行銷/品牌;
或直接從PR agency跳到客戶端做行銷/品牌?)
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原po是台大文學院畢,美國傳播碩士,大學和研究所都修過行銷管理的課。
目前在外商公關公司工作近五年,職稱經理。在台灣,大陸均工作過。
我服務過的客戶產業包括FMCG, 科技, B2B, 網路, 汽車, 旅遊, 房地產等。
希望未來一年跳到客戶端做行銷(外商或知名台商)
請問有機會嗎?
小妹在苦惱念個MBA會不會比較好轉行銷,但似乎機會成本很高(時間與金錢)!
希望有類似經驗(公關轉行銷)的前輩能不吝賜教!
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Tags:
行銷
All Comments

By Michael
at 2010-06-11T22:57
at 2010-06-11T22:57

By Jessica
at 2010-06-13T11:50
at 2010-06-13T11:50

By Frederica
at 2010-06-18T02:42
at 2010-06-18T02:42

By Harry
at 2010-06-22T17:17
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By Donna
at 2010-06-26T10:33
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By Andrew
at 2010-06-28T20:55
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By Lydia
at 2010-06-29T09:54
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By Robert
at 2010-07-03T01:36
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at 2010-07-03T18:05
at 2010-07-03T18:05

By John
at 2010-07-06T19:54
at 2010-07-06T19:54
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