庫克︰蘋果不與垃圾產品競爭 - 工程師
By Caitlin
at 2013-09-22T01:45
at 2013-09-22T01:45
Table of Contents
庫克這個決定完全合理，
因為買智慧型手機的未必都願意在iStore裡掏錢出來，
Esp. PROC那種只想買硬體，然後媒體內容完全盜版的國家。
水果鎖定的就是口袋經常有閒錢的人，
不是那種買了隻智慧型手機就口袋空空然後上網找不用錢的內容的人。
因為他賣的不只是一個不錯的硬體，
後面的線上商店跟超貴的Accesory才是真正的生財之道。
降價對水果牌來說風險很大，會賭上品牌形象。
如果水果不再是一種與眾不同的叛逆、高貴、設計以及高質感的符號代表，
那絕對是個災難。
一般手上公司股票很少，形同高級打工仔的CEO，
不可能做這種危及其官位的重大決策。
一些大公司的作風越來越保守，跟草創時期大開大闔的精神相去甚遠，
不是偶然。
淺見......
--
從永恆的觀點看每一件事情。
~斯賓諾莎
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