有哪家公司的所聘頃的ceo是非同產業的 - 行銷
By Ethan
at 2011-08-01T11:45
at 2011-08-01T11:45
Table of Contents
請教板上行銷達人
因近期轉換工作，想要跳到別的產業一樣做行銷企劃工作
但面試兩家公司，都被問到"之前的經歷跳到這個產業來，真的可以馬上上手的問題"
所以想要用舉例的方式來說服面試者!
所以想請問
有哪幾家(無論國內或國外)
所聘請的執行長/營運長/ceo/董事長/主管
是非同產業的人呢????
因之前有在某本行銷書籍中有看到
好像是可口可樂(食品)的執行長是聘請dell(電腦)的人來擔當
(印象已經很模糊了!!所以也不知道有無寫對)
希望有這樣案例，可以提供給小妹
--
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行銷
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