假如你負責行銷動物園的無尾熊跟國王企鵝 - PMP
By Blanche
at 2009-01-31T18:10
at 2009-01-31T18:10
Table of Contents
個人看法:
門票不重要
把力氣花在周邊商品 這才是真正可以創造利潤的空間
ex: 推出動物園超口愛公仔 而且最好是類似扭蛋形式
搞的像前陣子小七的伯靈頓熊就成功了
還要故意營造缺貨、隱藏板 例如萬中選一的無尾熊限量抱枕
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All Comments
By Tracy
at 2009-02-03T16:43
at 2009-02-03T16:43
By Blanche
at 2009-02-04T02:32
at 2009-02-04T02:32
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