聯發科失守! 高通拿下OPPO下半年R15S訂 - 工程師
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By Isabella
at 2018-05-17T09:35
at 2018-05-17T09:35
Table of Contents
聯發科失守! 高通拿下OPPO下半年R15S訂單
〔即時新聞/綜合報導〕全球手機晶片龍頭高通(Qualcomm)傳出擊敗聯發科,拿下全球第4手機大廠OPPO下半年機種R15S的訂單,法人認為,聯發科的出貨與市佔將受到衝擊。
根據《經濟日報》報導,高通近期訂價策略轉趨積極,祭出「優惠價格」策略,拿下OPPO下半年機種R15S訂單。法人認為,高通的低價訂價策略,對於手機晶片產品均價走勢恐不利。
法人也表示,聯發科第4季到明年第1季市佔率走勢,恐因高通搶下OPPO的R15S訂單而受到影響。
http://news.ltn.com.tw/news/business/breakingnews/2428426
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〔即時新聞/綜合報導〕全球手機晶片龍頭高通(Qualcomm)傳出擊敗聯發科,拿下全球第4手機大廠OPPO下半年機種R15S的訂單,法人認為,聯發科的出貨與市佔將受到衝擊。
根據《經濟日報》報導,高通近期訂價策略轉趨積極,祭出「優惠價格」策略,拿下OPPO下半年機種R15S訂單。法人認為,高通的低價訂價策略,對於手機晶片產品均價走勢恐不利。
法人也表示,聯發科第4季到明年第1季市佔率走勢,恐因高通搶下OPPO的R15S訂單而受到影響。
http://news.ltn.com.tw/news/business/breakingnews/2428426
--
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