英譯中_文章_17000字_20150730 - 翻譯

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[必]工 作 量：約17000 字（請載明字數，或估算大約總字數。違者直接刪文。）
[必]工作報酬：以英文字計價，每字1.0元（無預算或預算過低，都會被直接刪除。*請註明以中文或外文計價。）
[必]涉及語言：英譯中
[必]所屬領域：商學
[必]文件類型：學術文章（例：論文摘要/期刊/書信。* 專業文類必須符合對應最低費率要求）
[必]截 稿 日：2015/07/30（若為急件，請加乘急件費率。計算方式請見置底公告）
[必]應徵期限：2015/07/15
[必]聯絡方式：[email protected]
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[選]工作要求：（若未提供請勿刪除）
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[選]試 譯 文：In this study we examine how resource-constrained organizations can maneuver
for competitive advantage in highly institutionalized fields. Unlike studies
of institutional entrepreneurship, we investigate competitive maneuvering by
an organization that is unable to alter either the regulative or normative
institutions that characterize its field. Using the “Moneyball”’
phenomenon and recent changes in Major League Baseball as the basis for an
intensive case study of entrepreneurial actions taken by the Oakland A’s, we
found that the A’s were able to maneuver for advantage by using bricolage
and refusing to enact baseball’s cognitive institutions, and that they
continued succeeding despite ongoing resource constraints and rapid copying
of their actions by other teams. These results contribute to our
understanding of competitive maneuvering and change in institutionalized
fields. Our findings expand the positioning of bricolage beyond its prior
characterization as a tool used primarily by peripheral organizations in less
institutionalized fields; our study suggests that bricolage may aid resource
constrained participants (including the majority of entrepreneurial firms) to
survive in a wider range of circumstances than previously believed.（100-200字，並不超過全文1/10。嚴禁私下試譯。若未提供請勿刪除）
[選]其他事項：（若未提供請勿刪除）

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